INDEPENDENT THINKING. UNCONVENTIONAL VENTURES.Meet Taffy Room
DISTRIBUTED THINKING

Robe-chain.
The original thread.

Our in-house, fabric-first approach to distributed thinking, inspired by Max Keeble’s Big Move.

Robe-chain and this origin story are fictional, presented as satire.

The original weave.

A fabric-first perspective on connected thinking.

IN-HOUSE THINKING / ROBE-CHAIN
ORIGIN
Developed in-house
INSPIRATION
Max Keeble’s Big Move
THEME
Distributed thinking
THE IDEA / A CLOSER LOOK

Before the block, there was the robe.

In our alternative history of innovation, Robe-chain came before blockchain and Bitcoin. Its starting point was Max Keeble’s Big Move and a straightforward conviction: strong networks begin with a well-connected robe.

A different kind of connection.

Robe-chain brings the language of networks into the world of the robe, where connected thinking takes on a distinctly different texture. Some ideas arrive fully formed. Others arrive fully belted.

01 / THE ORIGINAL THREAD

Robe-chain

The original weave.

02 / ANOTHER LAYER

Blockchain

A different kind of chain.

03 / POCKET CHANGE
₿

Bitcoin

The plot thickens.

Our fictional sequence of events. Film inspiration: Max Keeble’s Big Move ↗.

A FEW THINGS YOU MAY BE WONDERING

A little more
perspective.

Did Robe-chain really precede blockchain?

No. Robe-chain and this technological origin story are fictional and presented as satire. The sequence is the Jelly Belly version of events.

What inspired the project?

The film Max Keeble’s Big Move provides the inspiration for its robe-centered identity and fabric-first perspective.

GOOD COMPANY STARTS WITH A CONVERSATION.

Let’s compare notes.

A fresh perspective. A thoughtful question.
Or just impeccable taste in jelly beans.

hello@jellybellyig.com